Category Archives: Bookkeeping

What I discovered by connecting with Bookkeepers & Accountants at the #GetConnectedAU Roadshow

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Roadshows are both a Marathon and a Sprint!

They are also engaging, repetitive, exhausting, invigorating and enlightening ……. providing an opportunity to deliver/receive direct unfiltered communication from the audience to the organiser.

I have an affinity to roadshow events having presented at more than 100 of them over the past 15 years, they are my favourite way of connecting with an audience. Whilst we have organised many of our own here at QA Business, its always great when someone else handles the logistics and fills the room and that is exactly what Intuit Australia did over the past 3 weeks.

It was my privilege to present the Keynote session at #GetConnectedU and share some thoughts, experiences and stories that hopefully helped (ABC’s) Accountants, Bookkeepers & Consultants re-discover some Confidence about the industry direction, gain Clarity on their relevance in it and create deeper Connection with others who will be a part of their extended team to enhance their client experience.

#GetConnectedAU (held in Melbourne, Sydney, Perth, Adelaide and Brisbane) saw hundreds of ABC’s invest a ½ a day in learning about industry trends from Trent McLaren, Website design tips from Wayne Schmidt, company and solution updates from Nicolette Maury, Meagan Wood and Luis Sanchez from Intuit, Shark Tank Style pitches from App Eco system partners and a Power Panel of Peers sharing insights on building their Accounting & Bookkeeping businesses.

It has been a great Roadshow that reinforced for me a continued shift in mindset in the market, as the frenetic pace of having to learn all apps in the accounting tech eco system (which created overwhelm and inertia) is beginning to settle down to a more considered approach to discerning what to learn that will be relevant to the clients you are looking to serve and the business (firm) you are building.

3 noticeable takeaways I observed were;

Renewed Focus on Strategy

ABC’s, no matter how long they have been involved in the profession, have a renewed focus (and are taking the time) to devise their future, based on discernment as to what the market needs are, combined with learning new skills to compliment current and emerging demand. Technology is a tool that is here to stay and whilst there is no doubt there will be a continual evolution (and perhaps consolidation) of solutions there seems to be a propensity for advisors to absorb a broader array of solutions and discern their relevance and application to their client’s business and their own.

A Viable Profession of Choice

I was both surprised and encouraged by the number of new entrants to the profession (within the last 5 years). People choosing Accounting | Bookkeeping | Technology as their vocation of choice. From diverse backgrounds, including Corporate positions, unrelated Small Business, Education and even the Trades. These new Tech Savvy, Enthusiastic (Baggage free) entrants are also coming with a plan, creating and building a business that will afford them lifestyle choices and fulfilling work as they serve clients with a model they have designed to service the customer and themselves.

Bookkeepers & Accountants are collaborating

Accountants and Bookkeepers alike are continuing to partner and collaborate to serve the small business community. Traditionally there has been some “Us and Them” mindset on both sides but Technology seems to be assisting by breaking down the barriers. With so much change occurring in the industry, professionals in both camps are recognising that more can be achieved by utilising the unique skills that each party has to offer each other. Coincidentally this dovetails perfectly in a session I’m presenting at #QBConnect in Silicon Valley next week on why “Accountants & Bookkeepers Go Together just Like Peas and Carrots” 😊

Thanks again to the Intuit QuickBooks Australia team for enabling me to be a part of the Roadshow and delivering a platform for ABC’s to Learn, Connect and Collaborate.

The next major event for Intuit is the Australian edition of #QBConnect which has been extended into a 2 day event to be held in Sydney May 24-25 2018. I would encourage all independent professionals who have an interest in the future of the profession and the impact of technology on it to attend – I know I will be.

– Clayton

 

Start With a Profit – Free eBook by Accounting Industry Leaders (Including our very own Clayton Oates)

Start With A Profit

Start with a Profit: Best-Practice Tips for New Entrepreneurs from Top Accounting Industry Leaders is the latest guide to helping new (and existing) business owners become successful.

Editor Sandi Leyva, CPA, asked fellow accounting industry thought leaders one question:

“For someone who wants to start a new business from scratch today, what is the most important strategy or tactic you’d tell them about to help them succeed?”

One dozen thought leaders (from around the globe) along with Sandi provided their answers.

Co-authors include:
• Alison Ball, Senior Manager of the Global Influencer Program of Intuit​.
• Sharada Bhansali, Co-Founder of Accountants World
• Randy Johnston, CEO of Network Management Group, Inc.
• Ed Kless, Senior Director of Partner Development and Strategy of Sage​
• Sandi Leyva, Founder of Accountants Accelerator
• Monika Miles, President of Miles Consulting Group, Inc.
• Clayton Oates, Chief Solutions Officer of QA Business​.
• Edi Osborne, CEO of Mentor Plus
• Leslie Shiner, Owner of The Shiner Group​
• Doug Sleeter, Founder of The Sleeter Group​
• Sandra Wiley, COO and Shareholder of Boomer Consulting, Inc.​
• Geni Whitehouse, Countess of Communication of Even a Nerd Can Be Heard
• Scott Zarret, President of CPA Academy

“To my knowledge, it’s the first collaborative work of thought leaders in the accounting industry,” says Sandi Leyva. This is Sandi’s 30th book and her first collaboration as editor.

Although each author’s contribution is quite unique, a few client-centric themes emerged, including how to market most effectively, how to build customer relationships, and how to interact with clients. Others focused on business models and pricing. Still others urged the entrepreneur to embrace their passion and their “why.”

The 75-page ebook is available in PDF format only at this time. A quick read, and it’s free with email registration at http://accountantsaccelerator.com/lp/startaprofit/